How to integrate an online store with Allegro?

#Why is integration with Allegro crucial for your e-business?

Integrating an online store with Allegro is now a necessity, not an option. Over 22 million users monthly make Allegro the most important marketplace in Poland. However, direct, manual handling of offers and orders on Allegro involves time-consuming management and the risk of errors.

#Challenges of manual synchronization of offers and orders

Without an integration system, sellers must separately list products in the store and on Allegro, and then manually synchronize stock levels and orders. This method leads to delays, stock conflicts, and confused customers.

#Risk of errors in multichannel sales

Manual handling with a large volume of orders leads to:

selling products unavailable in stock,
mistakes in orders,
duplicate listings and negative reviews.

#When is it worth investing in automation of integration?

Automation is particularly cost-effective when:

you handle more than 20 products,
you want to sell on several channels simultaneously,
you care about quick customer service and minimizing errors.

#E-commerce platforms – SaaS or Open Source? What to choose before integrating with Allegro?

Before deciding to integrate your store with Allegro, and pondering about launching an online store, it is worth understanding the differences between available sales platforms. There are two dominant models in the market: SaaS (Software as a Service) and Open Source.

SaaS platforms – such as Shoper, Sky-Shop, or Shopify – offer a ready-made e-commerce environment on a subscription basis. They do not require technical knowledge or server maintenance. They are easy to implement and have an intuitive interface, but often have limitations regarding customization and advanced integration.

Open Source platforms – like PrestaShop or WooCommerce – offer complete control over the source code, flexibility, and the ability to create custom features. However, they require technical support and a greater level of administrative awareness. They are ideal for companies planning extensive automation, individual purchasing processes, or multichannel sales.

Choosing the right platform depends on your goals, technical resources, and the scale of your business.

#Integration with PrestaShop – full automation of sales

PrestaShop is one of the most frequently chosen open-source platforms for online stores in Poland and Europe. Thanks to its flexibility and a large community, it is ideal for integrations with external services – including Allegro.

AleAsystent provides one of the most advanced solutions for PrestaShop users. It automates every aspect of sales – from listing offers to syncing stock levels and handling orders.

#How does AleAsystent integration with PrestaShop work?

With a dedicated integration module, the seller can manage all sales on Allegro from within PrestaShop without switching between platforms.

Using AleAsystent's capabilities, synchronization of products and orders becomes much easier:

Select the products you want to list.
Fill in missing data (Allegro categories, mandatory parameters).
List auctions with one click.
Upon receiving an order – the system automatically retrieves data to PrestaShop.

👉 You can find details in the documentation: Setting up Allegro integration with PrestaShop

#Other supported e-commerce platforms

#Integration of Allegro with WooCommerce

WP Desk or Baselinker plugins.
Limited capabilities compared to PrestaShop.

#Integration of Allegro with Shopify

Paid plugins, supported by external providers.
No official full integration with the Allegro API.
Better for the international market.

#Integration of Allegro with Shoper / Sky-Shop / IdoSell

Integrated solutions within the platform.
Less control over code and automation.
Ideal for less advanced users.

#Unique advantages of integration through AleAsystent

#Consolidation of all sales channels

Instead of using multiple tools, AleAsystent allows you to manage:

Allegro,
your online store,
other marketplaces (e.g. Empik, Erli, Olx) from one panel.

#Unified panel for Allegro, store, and marketplaces

You do not have to switch between systems – everything is in one place, with a 360° view of sales.

#Case study: Real benefits after integration

You don’t have to take our word for it – below we present actual data from companies that implemented AleAsystent for integration with Allegro:

40% reduction in order management time

An electronics store, handling 120 orders daily, reduced processing time by over 6 hours a day thanks to automation with AleAsystent.

30% increase in sales due to stock synchronization

By avoiding sales of unavailable products and faster listing of offers, a clothing company increased its turnover by 30% within 3 months.

Elimination of errors in 98% of orders

The "home and garden" industry reported a 98% reduction in complaints after implementing the synchronization system for stock levels and orders with AleAsystent.

#FAQ – Frequently asked questions

#Does the integration work both ways (auctions and orders)?

Yes, data is synchronized bidirectionally.

#Do I need to know programming?

No. The AleAsystent module is intuitive and does not require technical knowledge.

#Can I integrate PrestaShop with Allegro and other platforms simultaneously?

Yes, AleAsystent supports multichannel and multichannel sales.

#Does the integration work with Allegro Smart and delivery pricing?

Yes, you can manage delivery pricing and assign it to auctions.